Measuring Your Credit Union’s Value Proposition: The credit union ethos is value for members, so why do we fixate on profit when we measure our credit union’s success? There is a better way; one that balances the need to keep the financial house in order with the need to create tangible economic value for members. It is possible to meet both objectives at the same time. Join Mike Higgins as he discusses the process and these five aspects of operations:

• Member Net Worth (determining the right amount)
• Product Mix (how member net worth is leveraged)
• Productivity (why traditional measures of productivity are 100% wrong)
• Provision Expense (how effectively credit is being administered)
• Pricing (the ultimate measure of value provided to members)